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The mixed company would be the third-largest U.S. electronics retailer and will likely be listed on the S&P 500. Both QVC, which is very depending on ladies’s clothing, and HSN, which sells more electronics and operates the Cornerstone group of retail manufacturers, have recently faced weak sales and have reduce jobs as the three QVC and two HSN channels faced stiff competitors , particularly from the retailing juggernaut of Amazon.

Each QVC, which is particularly dependent on girls’s clothes, and HSN, which sells more electronics and operates the Cornerstone group of retail brands, have currently confronted weak sales and job cuts as the three QVC video networks and HSN’s two channels have confronted stiff competitors, particularly from Amazon, with extra shoppers moving online.

A growing number of retailers, from American Attire to Radio Shack, have filed for bankruptcy safety. The deal involves inventory trades, not cash: Buyers in HSN would receive 1.65 shares of QVC inventory for every share of HSN inventory. That is an almost 30 % premium to HSN’s recent stock value however far beneath the company’s 2015 high of over $seventy four a share.

Both had lengthy moved beyond cable channels and have been attempting to refashion themselves for youthful consumers shopping for more on their cell phones. Word: The Google Express app doesn’t must be downloaded to your telephone to purchase gadgets. Under the phrases of the transaction, investors would obtain 1.65 shares of QVC Series A inventory for every share of HSN they personal.

QVC’s owner, Liberty Interactive, plans to acquire the 62 p.c of HSN it does not already own, hoping to strengthen its legacy TELEVISION channels. Underneath pressure from the growth of online retailing, TELEVISION shopping big QVC intends to acquire its rival HSN Inc.